SEO and its Types

SEO is a critical component of online marketing and a must for every online property since it works on improving the ranking of your site in the search engine and it will help you to gain more traffic organically. On the other hand SEO is popular all over the world so why should you choose Sri Lanka. Sri Lanka is an offshore for some fortune companies and lately many projects are being outsourced to Sri Lanka for the quality of work it provides and her affordable prices.

Some companies in Best SEO Sri Lanka are known all over the world

There are many best SEO Sri Lanka companies offering digital marketing services for companies in the Island nation and worldwide as well. Recently, there have been a rise of projects outsourced to the Island nation.

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On the other hand how would SEO impact your business?

SEO can change the path of your business by growing your user base organically so on the long-term it would be better than any other method and that is due to her functionalities and how it impact the search engine. As well as SEO could be the main channel that would connect you with interested customers and that is since it is built on terms and keywords this specific market is interested in.

How many techniques are there in SEO?

SEO is classified in two main techniques:

  • White hat SEO techniques: White hat SEO techniques are recommended by the search engine. White hat SEO refers to the usage of optimization strategies, techniques and tactics that focus on a human audience opposed to search engines and completely follows search engine rules and policies.
  • Black hat SEO techniques? Black hat SEO hat refers to the use of aggressive SEO strategies that focus on the search engine and not on human audience and it won’t obey the guidelines of the search engine.

Who uses White hat techniques and who uses the black hat techniques?

It is very true that most SEO companies focuses on white hat SEO techniques in order to build up backlinks and derive traffic on the site. On the other hand only few SEO companies, would use the black hat SEO techniques and mainly some SEO freelancers especially these that will charge you between 100$ and 300$ or few $s because they usually, buy links from dodgy sites and they’ll use link farming.

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What is the effects of white hat and black hat techniques on your site?

Black hat SEO would affect the website visibility and her ranking in the search engine negatively. Since by using black SEO you could hide content on your site as well as in it you could hide keywords in comment tags. On the other hand black SEO would bring you very fast income, while as white SEO would impact the ranking, traffic, brand credibility positively and is better for the long process.

Therefore, hire the best SEO Sri Lanka company who works with ethics and creates natural and organic SEO for your site.

Category: SEO

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